Signage that changes as fast as the environment

In a challenging time, with the whole of the UK in lockdown, reminding people of essential key messages was top priority for Luton Borough Council. They wanted to protect the NHS, keep their residents safe and needed a fast and effective way to communicate.

Their fleet of 26 refuse vehicles were out and about on now very quiet roads and with people at home this provided a high visibility opportunity to use EPIC’s changeable graphics system to install hard hitting messages quickly.

Working in partnership with Luton Borough Council, EPIC produced and installed five different message graphics across their fleet within just one week! The flexible nature of this patented system provides a perfect cost-effective solution that is affordable, adaptable and quick to change.

Laura Church, Corporate Director, Place and Infrastructure, from Luton Borough Council said: “Keeping our residents safe is top priority for us during these challenging times. We’ve had the flexible signage system for a couple of years now and this enabled us to react quickly to an evolving and unprecedented situation. The team at EPIC were happy to help and together we completed the project and got the message out to residents at the right time.”

Kevin Murton, Managing Director of EPIC Media Group said: “The system we use gives our clients maximum flexibility and affordability. Traditional signage can be difficult and costly to change but our technology allows high visibility messaging to be a part of all marketing and communication campaigns, not just the big projects. Given the challenging circumstances we are all dealing with, I am proud of the way our team delivered this project in a timely fashion, maintaining social distancing, keeping themselves and our clients safe.”